Turn Technology into New Business
The true success of your technology strategy is determined by the resulting business that arises from your R&D innovations.
Our services include:
- Creation of detailed strategies to launch new businesses
- Definition of business cases and models
- Market feedback exercises; getting potential clients to think in your technology
- Definition and creation of business plans
- IPR exploitation strategies
- Support for market launch
Providing you with the right tools
The step of bringing new technology to the market is complex and multi-faceted, especially for markets that are new to the company, and products and services that may be new to the world. Creating new business from technology requires not only careful analysis and planning, but also creativity and entrepreneurship. Through our hands-on experience in the creation of new business – from small start-ups to business units of large multinationals – B&W provides the tools for successfully taking this step: identifying concrete business opportunities, developing effective business models and implementing high-impact market entry strategies for any kind of technology-driven innovation.